Built for Landscaping, Grounds & Snow Equipment Sellers
Dealers · OEMs · Distributors · Upfitters · Independent Equipment Sellers
Sell More Equipment with Financing Built for Green and Snow Season.
Whether you're selling a single zero-turn, a plow and spreader package or a full crew fleet, FPG helps your sales team present financing earlier and keep the deal moving before the season starts without it.
Your customers earn in two short windows and buy ahead of both. Financing introduced early in the conversation lets a contractor take delivery when they need the equipment rather than when cash flow allows, and gives your team a way to protect the sale.
Start your landscaping & snow equipment financing program
Tell us what you sell and how your team quotes. We'll build the program around your sales process and your season.
A real person from our partnership team will reach out directly.
Built to Keep Deals Moving2–4 hrsMost credit decisions come back within hours, helping sales teams maintain momentum. Direct & 25+FPG is a direct lender with access to 25+ strategic funding partners for more ways to get a deal done. $350KApplication-only financing available up to $350,000, subject to credit approval. Seasonal StructuresDeferred, step and seasonal payment options built around how contractors actually earn.
Financing that works at the speed of a seasonal sale
Fast decisions matter most when a contractor is standing in your showroom in March or ordering plows in September. Speed alone is not enough — sellers also need flexible structures and people who understand the equipment, the buyer and the season.
The Equipment Seller's Perspective
Financing should help create the yes — not show up after the no.
Your priority is to move units, shorten the sales cycle and protect margin. When financing is treated as an afterthought, the contractor may already have decided to run last season's equipment one more year, rent instead of buy, or order fewer units than the crew actually needs.
Sell the season, not the single unit
Presenting financing early helps a contractor equip the whole crew now instead of buying one machine at a time as cash allows.
Overcome payment objections
Shift the conversation from purchase price to a monthly payment the contractor can compare against the contracts and routes the equipment will service.
Protect margin
Give customers structure and payment flexibility before discounting the unit or throwing in attachments becomes the easiest way to save the deal.
Keep customers from waiting a season
More financing options reduce the chance of losing a sale to "we'll look again next spring," which often means running aging equipment another year.
We Speak Landscaping, Grounds & Snow
Built around the equipment your customers need to work the season
FPG finances new and used landscaping, grounds maintenance and snow and ice equipment, including single units, multi-unit crew packages and dual-season fleets. We underwrite the buyer and understand that equipment type, hours, condition and resale value can all influence how a transaction should be structured.
Commercial Mowers & Turf EquipmentZero-turn, stand-on and ride-on mowers, aerators, overseeders, top dressers and sprayers for production mowing and grounds maintenance.
Compact Equipment & LoadersSkid steers, compact track loaders, mini excavators and compact tractors for landscape construction and site work.
Attachments & ImplementsBuckets, grapples, augers, forks, brooms and the attachments that let one machine work both seasons.
Snow Plows & PushersStraight blades, V-plows, wing plows, box pushes and loader-mounted systems for commercial snow operations.
Spreaders & De-Icing SystemsHopper and tailgate spreaders, brine systems and liquid de-icing equipment for ice management contracts.
Trailers & Towable EquipmentEnclosed and open landscape trailers, dump trailers and towable equipment that moves crews and machines between sites.
Hardscape & Site PrepPlate compactors, trenchers, sod cutters and the equipment behind install and build work.
Handheld & Crew PackagesBlowers, trimmers, edgers, chainsaws and multi-unit crew packages purchased as a single transaction.
Selling dual-season packages, truck-mounted systems or equipment that spans several categories? FPG can structure financing around the package and the contractor's season rather than one unit at a time.
Why Equipment Sellers Use FPG
One financing relationship. More ways to get the deal done.
FPG combines direct lending, in-house underwriting and a network of strategic funding partners. That gives your sales team more flexibility without forcing them to manage multiple lender relationships on every opportunity.
More flexibility without more complexity
- Direct lending plus access to 25+ strategic funding partners
- Structures for A, B and C credit profiles
- Fast decisions on straightforward transactions
- Support for multi-unit fleet and dual-season packages
- A named finance team that works directly with your sales reps
People who understand the equipment and the season
Landscaping and snow contractors do not earn evenly across twelve months, and their financing should not assume they do. FPG's team works with sellers and buyers to structure the transaction around the equipment, the contracts behind it and the season it will work.
Your FPG landscaping & snow equipment finance team
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Jon McBrideSVP, Growth & Strategic Partnerships — Hard Assets
Casey GoodellVP, Strategic Sales & Partner Development
Kristopher TozierVP, Strategic Sales & Partner Development
Flexible Structures
Typical programs are not one-size-fits-all.
The right structure depends on the customer, the equipment and when the revenue actually arrives. FPG can structure the sale around the season instead of forcing every buyer into the same twelve-month payment pattern.
Equipment Finance Agreements
Traditional EFA structures for customers that want predictable payments and ownership economics.
$1 Purchase Options
Fixed-term structures designed for customers who intend to own the equipment at the end of the term.
Residual Structures
Options that can reduce scheduled payments when a residual value makes sense for the asset and transaction.
Deferred Payments
Structures that can help a contractor take delivery ahead of the season and begin regular payments closer to when the work starts.
Seasonal & Skip Payments
Payment schedules that can be aligned with mowing season, snow season or a contractor's billing cycle rather than spread evenly across the year.
Step Payments
Lower early payments that step up over the term, useful for contractors adding routes, crews or new contracts.
Multi-Unit & Fleet Packages
One transaction covering several machines, attachments and trailers instead of separate paperwork for every unit.
New & Used Equipment
Financing for new equipment and for qualifying used units, including auction and private-party opportunities.
Upfit, installation, freight and attachments can be included alongside the equipment, so customers can finance the complete working setup rather than the base machine alone.
How It Works
From equipment quote to funded sale
Your sales team stays focused on the customer and the next unit instead of chasing financing paperwork.
1
Quote the Equipment
Your rep builds the quote around the machines, attachments and crew packages the contractor needs for the season.
2
Present Financing
Introduce payment options early instead of waiting for a price or cash flow objection.
3
Customer Applies
The buyer completes the branded application from a phone or desktop.
4
FPG Structures the Deal
We underwrite the opportunity and set a structure that fits the contractor's season.
5
Documents & Funding
FPG handles documents and funds the seller on delivery, or once installation is complete for upfitted equipment.
6
Sell the Next Unit
Your reps stay focused on customers, inventory and the next season's order.
The goal: make financing part of the sales motion without turning your sales team into a finance department.
Program Capabilities
Everything your team needs to use financing as a sales tool
FPG builds the program around your sales process and supports the tools, training and marketing needed to make financing easy to introduce — including ahead of each buying season.
Custom Program Design
A financing structure built around how you sell.
You getA program that supports your margin and close rate
Your reps getSimple guidance for when and how to introduce financing
Co-Branded Financing Assets
Marketing support that helps make financing visible before the objection.
You getAccess to our CMO for special co-branded marketing campaigns and financing content
Your reps getReady-to-use assets that make financing easier to introduce and promote
Sales & Quote Tools
Make monthly-payment selling easier for your team.
You getTools that support payment-based selling without building technology internally
Your reps getA payment quote they can run from the lot, the counter or a jobsite
Ongoing Enablement
A dedicated finance team that stays engaged after launch.
You getVisibility and support across active financing opportunities
Your reps getSomeone to call when a live deal needs help
Payment-Based Selling
Help customers evaluate the payment, not just the price.
A monthly payment is a number a contractor can set against a route, a maintenance contract or a seasonal snow agreement. It is a far easier comparison than a purchase price paid out of one season's cash.
| Equipment Investment | 36 Months | 48 Months | 60 Months | 72 Months |
|---|---|---|---|---|
| $25,000Example: zero-turn mower with trailer and handheld package | $789 | $616 | $513 | $445 |
| $75,000Example: compact track loader with attachments, or a plow and spreader setup | $2,368 | $1,849 | $1,539 | $1,334 |
| $150,000Example: multi-unit crew fleet or dual-season equipment package | $4,736 | $3,698 | $3,078 | $2,667 |
Illustrative estimates only. Rates, terms and structures are subject to credit approval and may vary.
Landscaping & Snow Equipment Financing FAQ
Questions equipment sellers ask
Why should our sales team introduce financing before a customer objects to price?
Introducing financing earlier gives the contractor more ways to evaluate the purchase. Instead of discussing only purchase price, your rep can frame the decision around monthly cash flow, preserved working capital and whether the equipment will be on the ground when the season starts.
Can payments be structured around a seasonal business?
Yes. Seasonal, skip-payment, step and deferred structures can align payments with mowing season, snow season or a contractor's billing cycle rather than spreading them evenly across twelve months. Availability depends on the transaction and credit approval.
Can a contractor take delivery before the season starts?
Often, yes. Deferred structures can help a contractor take delivery ahead of the season and begin regular payments closer to when the work and the revenue start.
Can several machines be financed in one transaction?
Yes. Multi-unit crew packages, attachments, trailers and dual-season fleets can be structured as a single transaction rather than separate paperwork for every unit.
Can upfit, installation and freight be included in the financing?
Yes. Upfit, installation, freight and attachments can be included alongside the equipment, so the contractor finances the complete working setup. Amounts and structure are subject to credit approval.
How fast are decisions?
Most credit decisions come back in two to four hours. Larger fleet packages, unusual structures or more complex credit situations can require additional review.
What happens when a deal does not fit FPG's direct-lending box?
FPG also works with 25+ strategic funding partners. That gives the team additional ways to structure qualifying transactions without forcing the seller to manage separate lender relationships.
When does the seller get paid?
FPG funds your dealership in full on delivery and acceptance. The purchaser pays FPG based on the terms of the loan. You receive payment, and FPG ensures the loan is fulfilled.
Vendor Partner Result
Financing support that helps create more sales opportunities
30%reported increase in pipeline
“FPG has been instrumental in driving opportunities in our pipeline. Their strategic insights and tailored solutions increased our pipeline by 30%.”— FPG Client | Vendor Partner
The value is not just access to capital. It is giving the sales team another tool to keep an opportunity moving when price, payment structure or credit flexibility could otherwise slow the deal down.
Build Your Financing Program
Turn financing into a competitive advantage for your sales team.
Whether you sell commercial mowers, compact equipment, plows, spreaders, trailers or full crew packages, FPG can help you build a financing program designed to move equipment, keep deals moving and give contractors more ways to say yes before the season starts.
Start your landscaping & snow equipment financing program
All financing is subject to credit approval. Terms and structures vary based on the customer and transaction. Payment examples shown on this page are illustrative and are not an offer or commitment to lend.