Built for Medical Equipment Manufacturers & Distributors

OEMs · Distributors · Dealers · Imaging Resellers · Practice Build-Out Suppliers

Place More Equipment with Financing Built for Medical Practices.

Whether you’re placing exam and clinical equipment in a growing practice, an imaging system in a new center, surgical equipment in an ASC or a full rehab gym build-out, FPG helps your sales team present financing earlier and keep the deal moving forward.

Financing should not be the thing your team reaches for after a practice says the capital isn’t approved. Introduced earlier in the conversation, it turns a large one-time equipment cost into a monthly payment a practice can plan alongside rent, staff and software — and lets them bring a capability in-house now rather than next year.

Start your medical equipment financing program

Tell us what you sell and how your team quotes. We’ll build the program around your sales process.

A real person from our partnership team will reach out directly.

Built to Keep Deals Moving

Financing that works at the speed of an equipment sale

Practices and centers make equipment decisions on their own timeline, and a stalled quote cools fast. Speed alone is not enough — sellers also need flexible structures and people who work with practice buyers every day.

2–4 hrsMost credit decisions come back within hours, helping sales teams maintain momentum.
Direct & 25+FPG is a direct lender with access to 25+ strategic funding partners for more ways to get a deal done.
$350KApplication-only financing available up to $350,000, subject to credit approval.
Healthcare TeamDedicated healthcare vendor finance specialists who work with practice buyers every day.
The Equipment Seller’s Perspective

Financing should help create the yes — not show up after the no.

Your priority is to place equipment, shorten the sales cycle and protect price. When financing is treated as an afterthought, the practice may already have decided to keep referring the service out, buy a used or older-generation system, take a smaller configuration than the practice needs, or wait for the next budget year.

Bring the capability in-house

A practice referring studies or procedures elsewhere is sending work out the door. Financing lets them add the capability on their own timeline rather than waiting for capital.

Keep the right configuration in the deal

Presenting financing early helps a practice buy the system the patient mix actually calls for instead of the entry configuration that fits available cash.

Protect your price

Give practices structure and payment flexibility before discounting the system or absorbing install and training becomes the easiest way to save the deal.

Give newer practices a path

Many of these buyers are young or newly independent practices with real plans and thin financials. More financing options mean fewer conversations that end because of how long the business has been open.

We Speak Medical & Clinical

Built around the equipment a practice runs every day

FPG finances medical and clinical equipment and the equipment around it, from a single unit to a full practice or center build-out. We underwrite the buyer and understand that equipment type, configuration, install scope, resale value and the practice’s profile can all influence how a transaction should be structured.

Imaging & DiagnosticsUltrasound, X-ray and digital radiography, CT, MRI, C-arms, mammography and bone densitometry.
Surgical & ProcedureOperating tables, surgical lights, electrosurgical units, endoscopy and procedure room equipment.
Rehab & TherapyTherapy tables, modalities, traction, exercise and gym equipment, gait and balance systems.
Exam & ClinicalExam tables and chairs, diagnostic sets, vision and hearing equipment, phlebotomy and in-office lab equipment.
Monitoring & CardiologyPatient monitors, ECG and stress systems, Holter and ambulatory monitoring, vitals equipment.
Sterilization & ProcessingAutoclaves, washers, instrument processing and sterile supply equipment.
Practice Furniture & Build-OutCasework and cabinetry, seating, nurse stations, storage and treatment room furnishings.
Practice TechnologyPractice management systems, imaging workstations and archiving, scheduling and patient-facing technology.

Selling a multi-room build-out, a new center or a package that spans imaging, clinical and furniture? FPG can structure financing around the full transaction rather than one quote at a time.

Why Equipment Sellers Use FPG

One financing relationship. More ways to get the deal done.

FPG combines direct lending, in-house underwriting and a network of strategic funding partners. That gives your sales team more flexibility without forcing them to manage multiple lender relationships on every opportunity.

More flexibility without more complexity

  • Direct lending plus access to 25+ strategic funding partners
  • Structures for A, B and C credit profiles, including newer and newly independent practices
  • Fast decisions on straightforward transactions
  • Support for multi-unit packages, center build-outs and multi-location groups
  • A dedicated healthcare finance team that works directly with your sales reps

People who understand practice buyers

Medical equipment deals are not generic business financing. The buyer is often a physician or a practice administrator rather than a procurement department, the equipment may need siting and installation, and the business may be newly independent. FPG’s healthcare vendor finance team works with these buyers every day and knows how to keep a transaction moving without adding friction to your sale.

Your FPG healthcare vendor finance team

Flexible Structures

Typical programs are not one-size-fits-all.

The right structure depends on the practice, the equipment and what they want at the end of the term. FPG can structure the sale around the transaction instead of forcing every buyer into the same financing box.

Equipment Finance Agreements

Traditional structures for practices that want predictable payments and ownership economics.

Purchase Options

Fixed-term structures designed for practices that intend to own the equipment at the end of the term.

End-of-Term Options

Structures that give a practice defined choices at the end of the term — return, renew or purchase — rather than being left with an aging system.

Deferred Payments

Structures that can help a practice get through siting, installation, training and staff onboarding before regular payments begin.

Step Payments

Lower early payments that step up over the term, useful for a practice introducing a new service or a newly opened location.

Startup & Newly Independent Practices

Approaches built for newer practices, where a shorter term or a down payment can open a path that a standard structure would not.

Multi-Unit & Build-Out Packages

One transaction covering several systems plus clinical furniture and practice equipment, instead of separate paperwork for each quote.

New & Used Equipment

Financing for new equipment and for qualifying pre-owned and certified refurbished systems.

Delivery, siting, installation, training and freight can be included alongside the equipment, so practices can finance the complete setup rather than the system alone.

How It Works

From equipment quote to funded sale

Your sales team stays focused on the practice and the next placement instead of chasing financing paperwork.

1

Quote the Equipment

Your rep builds the proposal around the system, configuration, install and training the practice needs.

2

Present Financing

Introduce payment options in the same conversation instead of waiting for a capital objection.

3

Practice Applies

The buyer completes the branded application from a phone or desktop.

4

FPG Structures the Deal

We underwrite the opportunity and determine the best available structure.

5

Documents & Funding

FPG handles documents and funds the seller on delivery and acceptance, or once installation is complete for sited systems.

6

Place the Next System

Your reps stay focused on practices, centers and the next opportunity.

The goal: make financing part of the sales motion without turning your sales team into a finance department.

Program Capabilities

Everything your team needs to use financing as a sales tool

FPG builds the program around your sales process and supports the tools, training and marketing needed to make financing easy to introduce — in the quote, at a practice visit or on a show floor.

Custom Program Design

A financing structure built around how you sell.

You getA program that supports your price and close rate
Your reps getSimple guidance for when and how to introduce financing

Co-Branded Financing Assets

Marketing support that helps make financing visible before the objection.

You getAccess to our CMO for special co-branded marketing campaigns and financing content
Your reps getReady-to-use assets that make financing easier to introduce and promote

Sales & Quote Tools

Make monthly-payment selling easier for your team.

You getTools that support payment-based selling without building technology internally
Your reps getA payment option they can put on the quote alongside the equipment price

Ongoing Enablement

A dedicated healthcare finance team that stays engaged after launch.

You getVisibility and support across active financing opportunities
Your reps getSomeone to call when a live deal needs help
Payment-Based Selling

Help practices evaluate the payment, not just the equipment price.

A practice already budgets monthly for rent, staff, software and supplies. A monthly payment puts equipment in that same column — a planned operating cost rather than a one-time capital decision competing with everything else in the practice.

Equipment Investment36 Months48 Months60 Months72 Months
$60,000Example: exam and clinical equipment package, or a rehab room build$1,894$1,479$1,231$1,067
$200,000Example: ultrasound or digital radiography system with install and training$6,314$4,930$4,104$3,556
$600,000Example: advanced imaging system, or a multi-room center build-out$18,942$14,790$12,312$10,668

Illustrative estimates only. Rates, terms and structures are subject to credit approval and may vary.

Medical Equipment Financing FAQ

Questions equipment sellers ask

Why should our sales team introduce financing before a practice raises cost?
Introducing financing earlier gives the practice more ways to evaluate the purchase. Instead of discussing only the equipment price, your rep can frame the decision around a monthly payment alongside the rent, staff and software the practice already budgets for.
Can FPG help newer and newly independent practices?
Often, yes. FPG is a direct lender with in-house underwriting and access to 25+ strategic funding partners, so A, B and C credit profiles can be placed. A newer practice usually means a shorter term or a down payment rather than a decline, and the healthcare team will tell you early what a given profile needs.
Can delivery, siting, installation and training be included?
Yes. Delivery, siting, installation, training and freight can be included alongside the equipment, so the practice finances the complete setup rather than the system alone. Amounts and structure are subject to credit approval.
Can several systems be financed in one transaction?
Yes. A multi-unit package, including clinical furniture and practice equipment, can be structured as a single transaction rather than separate paperwork for each quote.
What happens at the end of the term?
Structures are available that give the practice defined end-of-term choices — return the equipment, renew, or purchase it — rather than being left with an aging system. Which options apply depends on the equipment and the transaction.
Can payments be structured around installation and launch?
Often, yes. Deferred structures can help a practice get through siting, installation, training and staff onboarding before regular payments begin, and step structures can support a practice introducing a new service. Availability depends on the transaction and credit approval.
Do you finance pre-owned and certified refurbished systems?
Yes. FPG finances new equipment and qualifying pre-owned and certified refurbished systems. Age, condition and resale value typically affect the term rather than eligibility.
Can a multi-location group or center finance across sites?
Yes. A group or multi-site project can be structured as one transaction, or additional locations can be added later without restarting the process for every site.
How fast are decisions?
Most credit decisions come back in two to four hours. Advanced imaging, larger multi-unit transactions, newer practices, unusual structures or more complex credit situations can require additional review.
What happens when a deal does not fit FPG’s direct-lending box?
FPG also works with 25+ strategic funding partners. That gives the team additional ways to structure qualifying transactions without forcing the seller to manage separate lender relationships.
When does the seller get paid?
FPG funds your company in full on delivery and acceptance, or once installation is complete for sited systems. The purchaser pays FPG based on the agreed terms. You receive payment, and FPG manages the financing from there.
Vendor Partner Result

Financing support that helps create more sales opportunities

30%reported increase in pipeline
“FPG has been instrumental in driving opportunities in our pipeline. Their strategic insights and tailored solutions increased our pipeline by 30%.”
— FPG Client | Vendor Partner

The value is not just access to capital. It is giving the sales team another tool to keep an opportunity moving when price, payment structure or credit flexibility could otherwise send a practice toward a smaller configuration or next year’s budget.

Build Your Financing Program

Turn financing into a competitive advantage for your sales team.

Whether you sell imaging and diagnostics, surgical and procedure equipment, exam and clinical systems, rehab and therapy equipment or complete practice build-outs, FPG can help you build a financing program designed to place equipment, protect your price and give practices more ways to say yes.

Start your medical equipment financing program